Idea or AI Concept
Product details, visual direction and project requirements.
ShineleeBox creates premium custom packaging that turns unboxing into a memorable brand experience—designed to be opened, shared, kept and reused.

About ShineleeBox
Guangzhou Shinelee Paper Product Co., Ltd., the company behind ShineleeBox, was officially established in 2011, building on more than 18 years of experience in paper packaging and premium gift box development.
Based in Guangzhou, China, we specialize in premium custom packaging, creative structural packaging and memorable unboxing experiences for beauty, fragrance, chocolate, gourmet, gifting, lifestyle and seasonal brands worldwide.
We believe great packaging should do more than protect a product. It should create anticipation before opening, deliver a memorable moment during unboxing, and remain useful or meaningful after the product is gone.
A Box They Keep Is A Brand They Remember.
Many projects begin with a sketch, reference image, AI-generated concept or product idea. Our team translates that visual intent into packaging that can actually be manufactured.
Product details, visual direction and project requirements.
Dimensions, materials, inserts, opening mechanisms and dielines.
A physical sample for fit, opening and finish approval.
Printing, finishing, assembly and quality control against the approved specification.
Core capabilities
Creative structural packaging · Rigid box engineering · Advent calendar development · Reusable and keepsake packaging · Interactive video, music and LED packaging · Custom inserts · Rapid prototyping · Premium printing and finishing · Production and quality control
Designed for a Second Life
We design packaging with its second life in mind. After the original product is removed, the package can continue as a jewelry box, beauty organizer, keepsake box, memory box, desktop storage piece or decorative object.
This can extend the useful life of the packaging and keep the brand present in the customer’s everyday environment. Actual retention and reuse depend on the design and user behavior.

Create a memorable first impression.
Design moments worth photographing and sharing.
Make the structure and appearance worth retaining.
Give the package a credible second purpose.
We work with brands, product developers, retailers, distributors and creative agencies across these high-value applications.
PR boxes, skincare gift sets, launch packaging and reusable beauty storage.
Presentation boxes, discovery sets and collectible fragrance packaging.
Chocolate, dates, confectionery and premium food gifting.
Christmas, Ramadan, Eid, Valentine’s Day and branded countdown experiences.
Keepsake, storage and presentation packaging designed to remain useful.
Limited-edition, influencer and product-launch packaging.
ShineleeBox operates with an approximately 10,000㎡ manufacturing and operational footprint in Guangzhou, supported by packaging development, prototyping, printing, finishing, assembly and quality-control capabilities.
Production processes include printing, lamination, foil stamping, embossing, die cutting, rigid box assembly and specialty packaging integration. We support limited premium launches and larger production programs.




Packaging experience
Officially established
Manufacturing and operational footprint
Eligible premium custom projects
Premium packaging is not only about appearance. Consistency, material control, compliance and reliable delivery matter just as much.
Our published certification and compliance capabilities include FSC, BSCI, Disney FAMA and ISO 14001. Certification scope, validity and project applicability can be provided for review upon request.
Responsible-material documentation
Social-compliance documentation
Facility authorization documentation
Environmental-management documentation
Whether you are developing a new product, preparing a limited-edition launch, creating an Advent calendar or redesigning your packaging experience, our team can help turn the idea into a manufacturable packaging solution.
You bring the idea. We engineer the packaging.
Premium Custom Projects From 50 PCS
A Box They Keep Is A Brand They Remember. Guangzhou Shinelee Paper Product Co., Ltd. is a modern printing enterprise and enterprise member of the National Technology Committee on Printing of Standardizations Administration of China.
Building on packaging experience that began before the company was officially established in 2011, our approximately 10,000 sqm manufacturing and operational footprint supports premium custom packaging development and production.
1st manufacturer with Nano 3D Foil Machine. 38+ product design patents. Disney FAMA & BSCI certified facility.
Packaging development, prototyping, printing, finishing, assembly and quality-control capabilities for premium custom projects.
From free dieline design and 5-7 days rapid sampling to USA DDP shipping and FBA fulfillment.
Audited Every Year to Meet the Standards of Global Retail Giants
We have served over 300+ Amazon sellers and supported 30+ new sellers in becoming category best sellers. Our specialized B2B logistics team handles:
Why brands switch from cheaper suppliers to ShineleeBox.
"Absolutely loving the box!" - Katrina
"All our products fit in so good." - Emma
"Hesitant about price but talk about good quality... interested in ordering."
Low price traps often result in cheating on paper weight (GSM), production delays over a month, and "bait and switch" material quality.
Direct communication with Lisa (Sales Director). 100% transparency on materials. 15-20 days standard mass production time.
Behind every luxury box is a cross-functional team. Our operations in Panyu, Guangzhou, include: